Financial Women’s Association Website: Extreme Makeover
Financial Women's Association
The Financial Women’s Association, a nonprofit professional group, wanted a total Website overhaul, with responsiveness as a key goal. Odgis + Co recognized that the Website would need to give visitors an intuitive sense of where to find any information required; that mission required establishing a hierarchy of information within the site, as well as a navigable story through which users could proceed easily. The final result empowers FWA members worldwide to access information easily and effectively.
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