The Nature of the Future

Marina Gorbis’s talk at the Women Presidents Organization’s Annual Conference centered on the Nature of the Future.

Marina is a futurist and social scientist who serves as executive director to the Institute for the Future (IFTF), a Silicon Valley nonprofit research and consulting organization. Large organizations have dominated the way we work, but today the internet is ushering in new ways of creating value. The results point to a future that favors social solutions to our most intractable problems. In her 17 years with IFTF, Marina has brought a futures perspective to hundreds of organizations in business, education, government, and philanthropy to improve innovation capacity, develop strategies, and design new products and services.

“To paraphrase Margaret Mead, we are all immigrants to the future; none of us is a native in that land. The very underpinnings of our society and institutions—from how we work to how we create value, govern, trade, learn, and innovate—are being profoundly reshaped. We are all migrating to a new land and should be looking at the new landscape emerging before us like immigrants: ready to learn a new language, a new way of doing things, anticipating new beginnings with a sense of excitement if also with a bit of understandable trepidation.”

We are all immigrants to the future; none of us is a native in that land.

Marina’s current research focuses on how social production is changing the face of major industries, a topic explored in detail in her book, The Nature of the Future: Dispatches from the Socialstructed World.

View a video of Marina discussing The Nature of the Future.


Thumbnail photo shows Women’s President Organization Chapter 6 with Marina Gorbis, Executive Director, Institute for the Future.